The Rise of Mindful Drinking & The Increase Of Non Alcoholic Cocktail Searches Online
In recent years, the United States has experienced a significant shift toward mindful drinking, with a growing number of individuals opting for non-alcoholic alternatives in social settings. This movement is particularly evident among younger generations. According to a Gallup survey, young adults are increasingly aware of the health risks associated with alcohol, leading them to drink less.
Additionally, data from the National Institute on Drug Abuse indicates that approximately 38% of adults under 35 abstained from alcohol completely over the past four years.
Reflecting this trend, the non-alcoholic beverage market in the U.S. is projected to reach $220.74 billion in 2025.
This cultural shift has led to a notable increase in online searches for non-alcoholic cocktails, as consumers seek sophisticated and flavorful alternatives to traditional alcoholic drinks. In 2024, the Negroni emerged as a popular non-alcoholic drink, highlighting the shift towards sophisticated, alcohol-free options. Lyre’s makes it easy to craft the most popular non-alcoholic cocktails at home with its award-winning range of spirits, from a zero-proof Negroni to a refreshing Mojito.
Non-Alcoholic Espresso Martini
Without alcohol, an espresso martini is basically a jazzed-up coffee that gives any caffeine break a sense of occasion. Here’s how it’s made.

Non-Alcoholic Negroni
Ten years ago, a non-alcoholic Negroni was like vegetarian Carolina BBQ: unthinkable. Now, with every component available in alcohol-free form, you can get the bitey, bitter goodness of a full-flavoured Negroni without a drop of booze.

Non-Alcoholic Mimosa
Every day can start with a champagne breakfast when a non-alcoholic mimosa is on the menu. Try Lyre’s festive recipe.

Non-Alcoholic Mojito
Lyre’s non-alcoholic mojito places us squarely under the Cuban sun even if the weather outside isn't at its sunniest.

Non-Alcoholic Pina Colada
We won’t lie - the thought of sipping away at a pina colada, dreaming of a holiday we haven't yet booked, seems a bit sad. Or maybe it’s glorious. Who knows? Either way, it’s guaranteed delicious with Lyre’s booze-free recipe.

Want to keep your health goals alive?
Check out Lyre’s full library of non-alcoholic cocktails for more classics, plus a heap of new concoctions to please even the most discerning imbiber.